The company was born out of a desire to create an alternative to currently available nail and skincare products inspired by the Native American philosophy of oneness with the Earth. Native products are made with natural, sustainably sourced ingredients.

As a Podiatrist with over thirty years of experience, Dr. Braxton Little has seen all types of foot conditions; one of the most prevalent being onychomycosis, commonly known as nail fungus. It’s estimated that this condition affects over 10% of people and becomes more prevalent the older we get. While prescription topical treatments exist, they are often costly and ineffective. Antifungal pills can stress and damage your liver. He sought to create a natural product that would effectively manage this problem.